The Suck-Zone is Part of the Process
You ever feel like calling it quits? Like maybe you made the wrong choice?
I started selling real estate at 22. I was great on the phones, setting appointments, meeting with potential clients.
But I wasn’t great at closing.
Something was missing.
Sure, you could blame my age. My experience. Maybe the frosted tips.
But I wasn’t having any of that. I knew real estate was what I wanted to do.
So I kept my head down.
Made the calls.
Went on the appointments.
Learned from every miss.
Watched how others did it.
And eventually, I found someone who had done what I wanted to do, and I let them coach me.
That changed everything.
They didn’t do it for me. They couldn’t. But they showed me what I couldn’t see on my own. The rest was still on me, and I did the work.
Along the way… so many fails. So many mess-ups.
Until finally… it clicked.
My first client. Then my second. Then my third. Closings that started months apart started getting closer together, until they were happening every month. Then multiple every month.
But it didn’t start that way. It started in the suck-zone.
If that’s you right now, here are three things that helped me get through it:
1. Find someone to learn from. A coach, a mentor, a colleague who has done what you want to do. Don’t try to figure it out alone.
2. Get crystal clear on what “the work” actually is. Then do it. The coach shows you the path. The work is still on you. Do it every day.
3. Redefine success around what you can control. Conversations and consultations. Not closings. You can’t control the outcomes, but you can control the activity that leads there. That’s your new measure for success.
The suck-zone is NOT wasted time. It’s needed time.
It’s developing the character, skills, and endurance you’ll need to carry the success that’s ahead of you. You need this season.
It’s doing something in you that the easy road never could.
I can’t imagine what my life would look like if I had quit.
Keep going. It’ll work if you keep working it.
In your corner,
Chris